For Immediate Release: March 14, 2003
For more information contact: Tammy Martin 360/907-1265
lauren Ornelas 530/759-8482
Activists to leaflet runners about Adidas involvement in kangaroo slaughter
Portland, OR…On Sunday, March 16, campaigners from animal rights organizations Viva! and In Defense of Animals will join a "giant kangaroo" who will be pleading with runners to help save his family by boycotting Adidas. Adidas, the biggest buyer of kangaroo skins in the world and sponsor of the event, uses kangaroo skins to make soccer cleats.
When: Sunday, March 16 at 9:15am
Location: Waterford Park (Shamrock Run)
"We applaud the runners who are here for charity and we are sure their compassion would include the innocent baby kangaroos who are bludgeoned to death" said Tammy Martin, local Viva! campaigner. "We want to make sure they know that Adidas is making kangaroos run for their lives."
Each year, hunters are licensed to shoot millions of adult kangaroos for their meat and skins. Baby ‘joeys’ - worthless to the industry - are ripped from their dead mothers’ pouches and bludgeoned, decapitated or simply abandoned to die of starvation. Australia is currently in the midst of one of the worst droughts on record and bush fires are raging midst of one of the worst droughts on record and bush fires are raging across the country decimating kangaroo numbers, yet the kangaroo industry continues to shoot millions more.
"Adidas is comfortable with Australia's Code of Practice which approves the bludgeoning of baby kangaroos," said Director for Viva!, lauren Ornelas. "We ask the public to make the ethical choice of boycotting Adidas until they stop their support of this wildlife massacre."
Viva!'s campaign against Adidas was launched on August 31, 2002 and is supported by animal advocates throughout the world.
For further information on this campaign and to view pictures of kangaroo hunting, go to www.savethekangaroo.com.